Market Introduction Program
Your access to the Chinese sports market
The Chinese sports market continues to exhibit a lot of potential. Yet how should European and American companies stage a successful market entry in China? The Market Introduction Program at ISPO BEIJING provides answers to this and other questions.
The program is divided into various seminars, covering detailed market analyses among other topics. A guided Retail Tour to local retailers and a guided visit of ISPO BEIJING offer insights into everyday local business. The distributor networking dinner is an ideal opportunity to gain initial business contacts with Chinese sports business professionals.